Jonathan Beaton — B2B Marketing & Revenue Growth
I align your marketing, sales and product teams to build pipeline and grow recurring revenue.
What I help you achieve
I align your marketing, sales and product teams to build pipeline and grow recurring revenue.
About
Jonathan Beaton is a B2B marketing executive with more than 15 years of experience scaling cybersecurity and cloud platforms from early traction through global growth. He has built and led high-performing teams across demand generation, product marketing, brand, and revenue operations, including serving as SVP of Marketing at BlueVoyant, where he helped the business scale from $50M to $200M ARR, and VP of Marketing at IntSights through its acquisition by Rapid7. Jonathan specializes in building efficient, metrics-driven revenue engines, positioning technical products for enterprise buyers, and aligning marketing, sales, and product around pipeline and ARR.
Marketing → Marketing Operations
Marketing Automation → Marketo
★★★★★ · Factor-assigned · 5.0 / 5.0
Jonathan Beaton has extensive Marketo experience and has deployed it multiple times. · Source: user provided
Marketing → Demand Generation
Pipeline Development → B2B SaaS Demand Generation
★★★★★ · Factor-assigned · 5.0 / 5.0
15+ years in B2B SaaS and cybersecurity marketing, including demand generation and pipeline development. · Source: source supported
Marketing → Product Marketing
Go-to-Market Strategy → Cybersecurity GTM
★★★★★ · Factor-assigned · 5.0 / 5.0
Professional experience includes cybersecurity product marketing and building go-to-market organizations. · Source: source supported
Marketing → Field Marketing
Event Marketing → B2B Events
★★★★★ · Factor-assigned · 5.0 / 5.0
Professional experience includes building field marketing teams and events. · Source: source supported
Marketing → Marketing Leadership
Team Building → Fractional Marketing Leadership
★★★★★ · Factor-assigned · 5.0 / 5.0
Professional About describes building marketing organizations and fractional executive leadership. · Source: source supported
Expertise
- Demand generation · ★★★★★ · Factor-assigned · 5.0 / 5.0
- Product marketing · ★★★★★ · Factor-assigned · 5.0 / 5.0
- Brand · ★★★★★ · Factor-assigned · 5.0 / 5.0
- Revenue operations · ★★★★★ · Factor-assigned · 5.0 / 5.0
- Enterprise positioning · ★★★★★ · Factor-assigned · 5.0 / 5.0
- Cybersecurity · ★★★★★ · Factor-assigned · 5.0 / 5.0
- Cloud platforms · ★★★★★ · Factor-assigned · 5.0 / 5.0
Services & outcomes
- Build metrics-driven revenue engines · ★★★★★ · Factor-assigned · 5.0 / 5.0
- Position technical products for enterprise buyers · ★★★★★ · Factor-assigned · 5.0 / 5.0
- Align marketing, sales and product around pipeline and ARR · ★★★★★ · Factor-assigned · 5.0 / 5.0